Property sales is a specialism in the residential property sector, one that requires a unique set of skills and understanding. If you’re looking for a new role in property sales, then we’re here to help you find the right one. The team at Pear Recruitment are a team of professional recruiters in the property sector. Our work makes it easy for you to find that ideal role in property sales. If you’re looking at moving into this particular corner of the market, then we can help you prepare for the transition, find the role and step smoothly into your new career.

What Does Property Sales Include?

There are several differences between selling a new property and an older one. One of which is whether your client is a developer rather than a homeowner. This can be crucial because the role that you play and the relationship that you have with your client is ultimately different. You’ll also be selling far more properties, potentially working from an initial site-plan. You might even work on-site rather than your agency’s office. It has the potential to be totally unique from the other sales you might have and there’s always more to learn, particularly around the shared ownership and the help to buy schemes the government have put together these days.

What are Some of the Challenges?

Every job comes with its own challenges and it’s easy to prepare for these challenges by knowing what some of them are. We’ve put together a few challenges that you should prepare for before you take your new role.

• Selling-Off Plan

Selling-off plan is something that is unique to the new property sector. Floor and site plans are created because you don’t actually have any physical buildings to sell yet. This is usually because you start to sell the properties before they have finished being built. Instead of being able to show the property, you have to paint a perspective for the potential buyers. You have to give the feeling of the property before the property exists using brochures and artists’ impressions. This can be a hard-sell but with experience, it can be completely rewarding.

• Tight Deadlines

The deadlines for new property sales are actually significantly faster than most other types of sales. Usually, developers give only 28 days to move from reserving the property to exchanging the contracts. This is because of the need to recoup the costs of the project as soon as possible. As a result of this dynamic, you’ll need to sell the property and close the deal. While this can feel like a lot of pressure, you’ll quickly find your feet and enjoy the fast-paced environment that new properties can bring. 

• Understanding Market Strategies

With a number of different selling dynamics that new builds offer, you’ll find that you need a better marketing strategy to really succeed in the industry. Whether you’re working as part of an agency or directly with the developer, you really need to understand the best strategies for the industry. You can learn about this as you work, picking up the tips that you need to improve your pitch and your sales to your potential customers. But this does take a lot of work, work that you might have to do outside of the regular hours.

If you’d like to find out more about our current property sales roles, then you can speak to one of our experts today by calling on 01992 463 226. We would love to hear from you.